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Bettering the World with Words
Copywriting & Content Strategy
Words have the power to engage, inspire, and drive action. Whether it’s compelling storytelling, persuasive copy, or strategic content, the right words connect with audiences, boost conversions, and enhance brand visibility. With a strong brand voice, SEO optimization, and audience-focused messaging, great copy turns ideas into impact. Let’s craft words that work for you!
Generate Qualified Leads
SEO-Optimized
Boost Conversions
Who are You?
Services
Content Strategy
Crafting a data-driven content plan tailored to your audience, ensuring engagement, brand consistency, and SEO optimization for maximum impact.
Copywriting
Persuasive and compelling copy that resonates with your audience, drives action, and enhances your brand’s voice across websites, ads, emails, and more.
Technical Writing
Clear, concise, and user-friendly documentation, manuals, and guides that simplify complex information for better understanding and usability.
Hello!
I’m Shivangi
Hi, I’m Shivangi Gupta—a content strategist, SEO expert, and ghostwriter who believes the best ideas come when you’re holding something fluffy, like a bunny or a great idea for a blog!
When I’m not crafting words that rank and resonate, you’ll probably find me soaking in nature, armed with a notebook and a cup of tea. With years of experience in content strategy, digital marketing, and storytelling, I specialize in creating content that feels just as inviting as it is impactful.
Let’s write something wonderful together—preferably with a bit of fun along the way!
Why Work With a Copywriter?
Clear & Persuasive Messaging
A copywriter crafts content that speaks directly to your audience, persuading them to take action—whether it’s making a purchase, signing up for a service, or engaging with your brand.
Time-Saving Solution
Writing high-quality content takes time. A copywriter allows you to focus on running your business while they handle the content that attracts and retains customers.
SEO-Optimized Content
Professional copywriters understand how to use keywords naturally to improve your website’s ranking on search engines, bringing more organic traffic to your business.
Increased Brand Authority
Well-written content builds trust and credibility. A copywriter ensures your messaging is professional, engaging, and aligned with your brand’s voice.
Higher Conversion Rates
From website copy to email marketing, a well-crafted message can significantly boost conversions, leading to more sales and engagement.
Adaptability Across Platforms
A skilled copywriter can tailor content for different platforms—websites, blogs, social media, emails, and more—ensuring consistency in tone and quality.
Creativity That Captures Attention
Copywriters know how to create content that stands out. Whether through catchy headlines, engaging storytelling, or impactful taglines, they make sure your message is memorable.
Error-Free & Polished Writing
Grammar, punctuation, and clarity matter. A copywriter ensures that your content is error-free and professional, leaving a lasting impression on your audience.
Strategic Business Requires Strategic Content.
From The Blog
Understanding Content Marketing For Freelance Writers
The digital world now embraces content marketing as its primary force and freelance writers ought to recognize this already under their active engagement without knowing it specifically. Knowledge of content marketing techniques presents a transformative opportunity...
Tips for Writing Engaging Blog Posts
Blogging has emerged as one of the biggest skills in the last decade. People love to write about everything and blogging gives your words a direction or let's say, some earning. After living in a cave of books and exams, I found myself writing blogs and articles for...